Law Firm Digital Marketing Strategy

Small Law Firm Marketing Plan

We helped a terrific attorney who focused so much on helping his clients that he didn't have time for marketing. 

We built him a law firm website that helps potential clients in discover him. The team has grown a lot, they moved into a nice new office and they now serve hundreds of clients every year.
Attorney Simon Lee
Clients find us thanks to our work with InterCultural Communications Inc. I had no idea what search engine marketing and optimization were before working with them, but I know now!
~ Attorney Simon Lee
The Client
In need of a comprehensive law firm digital marketing strategy, the attorney was targeting a very specific client profile. Our agency built a new website, opened new social media accounts and made a plan that fit their monthly budget. Then we guided clients to just the kind of law office they were looking for.

The Problem
An amateur, home-made website.
Lack of brand awareness.
Lack of tracking & digital marketing reporting.

Law Firm Marketing Plan Examples

A Professional Website

First, we set out to create a professional website at, so clients could find them. It was crucial that we make it easy for users to immediately contact them, either by phone or through the contact form.
law firm social media marketing strategy

Social Media Presence

Then made sure that the firm had a presence on major social media networks to drive potential clients to the site with helpful content: Facebook, Twitter & Linkedin.

Search Engine Marketing (SEM)

We use both paid and organic means to drive traffic to the website. We used Search Engine Optimization to get the #1 article organic response on the SERP for topics that their firm specializes in.

The Results?
3x Users in 2 months!

law firm digital marketing success statistics
Since implementing this law firm digital marketing strategy way back in 2018, this law office has seen a massive increase in monthly revenue, added many staff members and moved into a larger office space in a better location.

We continue to grow their business today with new marketing ideas - many from the Korea Digital Marketing Blog.

We can do it for you too.
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram